Saturday, 16 February 2019

How to Increase Traffic for Beginners in 2019 And How Traffic can help your Blog to Generate Revenue?


Increase Blog Traffic

What is Traffic & Different types of Traffic?

The purpose of inbound marketing is to get potential clients to come to you, rather than having your team straight reach out to them via cold calling, trade shows, etc.   

This is achieved by bringing these 6 different types of traffic:

1) Organic Traffic


The bread and butter of search engine optimization (SEO), organic visitors is any traffic that lands on your website by looking for a keyword or phrase on a search engine, then clicking on a link which runs back to your site. 

So as to acquire this kind of traffic, then you have to optimize your website for business and product-specific keywords which you know your potential customers will be hunting.


2) Immediate/Instant Traffic


Direct traffic is made up of net users that land on your website by directly entering your URL into a web browser.  If you've ever typed a website into an internet browser (i.e. Google), congrats, you are part of the guide traffic for that site. 

The only way to attract more direct visitors to your website would be to ensure that as many men and women know about your website as possible. Place your URL on your social media websites, product packaging, business cards and anything else you may consider.


3) Paid Traffic


Paid visitors identify customers who enter your site through paid internet advertising.  Google Ad Words is the most commonly used platform for advertising campaigns (PPC), but additionally, there are platforms on Yahoo, Bing, Facebook, and several other social networking sites. 

While PPC depends heavily on how much you spend, clever PPC advertising will attract the ideal sort of traffic quicker and for less money than throwing money into paid search campaigns.  It's incumbent upon you to find the ideal keyword phrases and direct capture mechanisms to aid their PPC success.


4) Email Marketing Traffic

Email advertising traffic is, as its title says, traffic that lands on your site via hyperlinks contained in the marketing emails that you send out.

Email advertising has its own set of practices.  To get more information, read up on some of our past blog posts about email advertising.

5) Social Networking Traffic


Facebook, Twitter, YouTube, Instagram, Pinterest, etc.  Social traffic tends to start off slow, however, you'll find that is has a snowballing effect because you gain more followers. 

There is just one golden rule for societal media marketing strategy: know your audience.  Social networking is the company's opportunity to humanize itself, so reach out to your customers, research them and provide content/posts that you know they will enjoy and socialize with.


6) Referral Traffic


Referral traffic is based upon having a leading link building strategy.  Referral traffic is quantified by users that land on your website via external hyperlinks clicked from different websites. 

Let us say you associate with a company who places your logo on their site.  If that logo links back to your own site and a person clicks on it, you've just gained a bit of referral traffic.  

This can also be accessed if a company sources some piece of content you've made (i.e. a blog article, research, infographic, video, etc.) by connecting back to your website.  Besides organic visitors, this is most likely the best type of visitors to make.


By producing shareable content, you can earn a lot of backlinks, and so referral traffic, back to your site.   

Just keep in mind that links from social media site are not thought to be backlinks by Google, and so won't impact your search engine optimization rankings. The Difference Between Great Traffic and Poor Traffic.

You will learn quickly that not all site traffic is beneficial.  Unless you are operating a web site that's 100% determined upon ad revenue (i.e. brand new sites, Buzzfeed, etc.), you want to attract the ideal kind traffic to your site.   

At Video Marketing, we partner with you to learn your business, engage with your customers and get visitors to your site.

How Traffic can help your blog to Generate Revenue?


Each company owner who's ever hosted a blog has experienced the frustration of attempting to obtain readership. Though we'd like it if readers only magically came to us, the reality it requires some work to construct an audience.

It's easy to get frustrated and just give up on blogging, but as soon as you experience the advantages, you will realize that your blog can have a tremendous impact on your business by attracting visitors to your site, helping you build a social media audience and creating an impression on prospects and clients alike.

1.  Write More & More... but Meaningful


Studies show that the more often you update your site, the more traffic it will get.  Google gives higher priority to sites with new content, so if you want to get more attention from the search engines, then update your blog at least twice a week.

2. Boost with Social Media


Share each new blog post across your social networking networks, including Twitter, LinkedIn, Facebook, Google+ and Pinterest.  If you spend time cultivating your networks and discuss good content, social media websites can develop into some of your best traffic resources.

 3. Write Better Titles


 That is because titles help potential readers determine whether they ought to click and read more.  Look closely at this post titles you see on magazine covers.  They lure readers with promises and solutions.  When you do the same, your readership will increase.

4.  Know your Niche


Little League baseball and weight loss, you'll confuse your audience if your content does not follow a clear theme.  Decide who your target audience is, what they want to read and what particular messages you want to convey.

5.  Include Images


Research has shown that photos in blog posts boost readership.  Does a photograph make the post more visually attractive, but you can also include keywords in the Alt Picture tag on the photo, fostering search engine optimization (SEO) for your website? 

Remember that you can't just pull any photograph from Google because you risk violating copyright laws.  Instead, find royalty-free images from a website like Clipart.com.

6. Incorporate Keywords


Talking of SEO, keywords are at the heart of SEO.  Among the easiest ways to generate more visitors to your website is to make certain that each and every page on your site includes a keyword strategy.   
So for every blog post you write, choose one keyword that you think readers would use to discover that article.

Then incorporate that phrase into the title of this article, the headline on the page, within the content on the webpage at least two times, at a featured image on the webpage and also as part of the page link. 

Keyword concentration helps Google comprehend what that page is all about, which can ultimately lead to more traffic from the search engines?

7. Incorporate Links


When you mention another company's product or service at a blog post, include a link to this company's page.  Not only does Google prefer to view links on your website, but the business you mention may also notice your post and link back to you personally. 

Additionally, readers appreciate it when you provide tools to make it easier for them to find the items they're looking for.

8. Insert Social Sharing Buttons


At the very top and bottom of the blog articles, make sure you incorporate social sharing buttons for Twitter, LinkedIn, and the other important social networks.

9. Retweet Previous Content


We aren't looking at Twitter in precisely the same time, so once you discuss a new blog article link, the majority of your fan base won't see it the first time.  Duplicate your tweets, also do not be scared to discuss content that is past.  Readers don't care if it was written as long as it's still relevant.

10.  Invite Guest Contributors


If others write for your blog, you add more information that you did not have to write yourself.  As a bonus, those contributors will even talk to their networks and might ask you to compose for them, opening new readership paths for you.

11.  Insert Video


Google possesses YouTube, which is among many reasons that videos can drive more visitors to your site.  Supplement the written articles on your own site with short videos that are entertaining and informative.

12. Invest in Advertising


If you think your audience is spending some time on Facebook, sometimes invest in sponsored posts.  For as little as $10, you can “Boost" a post and raise its reach considerably.

13.  Conduct Give-Away Events


Create fun theme days such as “Free Book Fridays" in which your readers can win a prize by submitting a comment or sharing with your connection via social media.  You can provide prizes yourself or encourage companies to sponsor or donate these promotions.

14. Write Guest Articles


Find other sites that reach your intended audience, and provide to contribute guest blog posts.  If the website has a substantial audience, you can bet that readers will subsequently want to engage with more of your content.

15. Cross-Promote to Your Mailing List


Rather than writing new content to your digital newsletter, share the very first paragraph out of several recent blog posts and feature a hyperlink to keep on reading on the site.  Not everybody is taking the time to read your blog every week, so this can help to get your subscribers spent in your own blog.

Among the most common ways, bloggers earn money is by way of putting advertisements on their site.  There are two popular types of ads: CPC/PPC Ads: Cost per click (also referred to as pay per click) ads are often banner ads which you put in your sidebar or content.   

Every time a reader clicks on the advertisement, you are paid for the click.    With this program, you do not need to be in direct contact with advertisers; you just place the banner ads on your site, Google chooses ads relevant to your articles, along with your viewers click on the advertisements. 

Summary


There are countless similar programs available if you find that AdSense does not work for you, for example, Chitika, Infolinks, and Media.net.Include Affiliate Links On Your Content Online affiliate marketing is also another fantastic tool for monetizing your site.   

This is how affiliate advertising works:An advertiser comes with a product she wants to market.  She agrees to give you a commission from each sale if the purchaser is coming out of the website.  She provides you with a unique link that monitors your affiliate code.   

That way, she knows when a customer used your link to make a purchase.   You can do this directly in the content or through banner advertisements.  

If a reader clicks on your distinctive link and buys the product you've recommended, you earn a percentage of everything she bought.

Sell Digital Products If you would rather not advertise other people's products on your website, or whether you are searching for another stream of income, think about selling electronic products.   

This can include things like: EBooks Online courses/workshop images, movie, or music people can utilize in their content programs, plugins, or topics Just keep in mind that if you are likely to choose among these avenues which you make it relevant and useful to your readers.   

A lot of bloggers make the mistake of supposing they are creating a product their readers need; listen to your readers first, and then create an electronic product that will fulfil their demands.